The brand started to offer accessible and innovative cosmetics to everyone. This company has been present for over a century and is still one of the leading cosmetic brands globally, with its stores available in over 120 countries. From their humble beginning to the vast success of the makeup brand, we understand the impact that Maybelline has had on the cosmetic industry. This mascara was inspired by fashion designer Lily Pulitzer and was an instant hit. The most iconic makeup product was the Maybelline Great Lash Mascara, designed in a green and pink tube. However, mascara has come a long way and is a permanent fixture in makeup bags today. This brand created the first mascara in 1915, and we have Thomas Lyle Williams and Maybelline to thank for that. Maybelline vs Loreal – Maybelline’s History Now that you know what this guide entails, let’s take a look. In this Maybelline vs Loreal side-by-side comparison, we’ll explore the brands’ history, their top products, and marketing strategies that make them such a success. It has also introduced some top innovations to the cosmetics industry, making it a worthy competitor for Maybelline. This brand focuses on makeup, haircare, skincare, perfumes, hair color products, and sun protection. Its headquarters are in France, and it is also a leading cosmetic brand. It doesn’t matter if you’re just discovering this brand or if you’ve been using its products for decades its brand story is unique.Ī similar brand is Loreal which is a personal care brand. Despite its launch being in 1915, this cosmetics brand remains a top seller to mass retailers globally. At one point, almost every woman has had one or more products from Maybelline in their collection. Some links may be affiliated.Maybelline is an iconic beauty brand that has been around for many years. Plus get instant access to my library of on-the-go style downloads! PIN THIS POST!įTC- Not sponsored by any brands mentioned. Sign up for my free monthly e-journal, The Millennial Maven Love Letters for exclusive content + millennial inspiration and lifestyle hacks. If you find this post interesting, informative, or just plain entertaining, tell me about it in the comments below! And don’t forget, sharing is caring. Like this post? You’ll definitely find this one helpful too > How to choose the best concealer for your skin | ⇢ READ REVIEWSĪMAZON TARGET ULTA Here is my updated roundup of the best drugstore concealers available in 2022! Click To Tweet That’s all for today! However much you blend, it still doesn’t crease or look heavy thanks to the lightweight texture. The thin and mousse-y formula swipes on easily, and then you can blend it however you like. The applicator still isn’t my favorite, but the formula makes up for it. I plan on updating consistently as new products are released!Īn OG favorite that is, in my opinion, the originator of full-coverage concealers in the mainstream. In order to keep this info current and super helpful, I have changed some of my top drugstore concealer picks to keep up with the times. *UPDATED: New drugstore concealers have been released since this post was originally published. I’ve listed my top concealer picks in no particular order, so be sure to skim through the entire post for the full spectrum of concealer favorites! I am thrilled to report that it is no longer necessary to spend $25+ on concealers from high-end brands when the drugstore offers plenty of comparable options. Not that long ago, I would have bypassed the drugstore entirely if I wanted anything close to full-coverage or long-wearing. Thank you for your continued support!ĭrugstore concealers Here is my updated roundup of the best drugstore concealers available in 2022!ĭrugstore makeup isn’t what it used to be. To learn more, hop over to our Disclosure page. This means I may earn a small commission when you shop through my links, at no extra cost to you. This post is not sponsored, but does contain affiliate links.
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